Beveridge Seay, Inc. appoints Rob Marks Director of Marketing and Business Development
Experienced Marketing Executive to Lead Company’s Sales Efforts in New and Existing Markets
Beveridge Seay, Inc., an award-winning, Washington, DC-based identity and branding consultancy, today announced the appointment of Rob Marks as Director of Marketing and Business Development. Marks will be responsible for promoting Beveridge Seay’s services and overseeing marketing and public relations efforts.
Marks arrives at Beveridge Seay with over 12 years of marketing and sales experience. During his career, he has worked as an internal marketing director and manager, as well as an external marketing consultant, in a variety of industries, including information technology, association, financial services, insurance, government, travel, entertainment, and retail. Most recently, he served as a Principle / Marketing Director for American Management Systems, Inc., an global information technology firm. In this capacity, he was responsible for providing marketing guidance and support for AMS’ Financial Services practice. Prior to serving at AMS, Marks was Director of Marketing Communications for Marketswitch Corporation, a software company specializing in real-time decisioning technology. At Marketswitch, he managed the creation of the firm’s new corporate brand and identity, including a redesign of the company logo, renaming the product line, and producing and implementing a variety of sales support materials and programs.
“Rob’s unique experience and understanding of both marketing communications and sales will benefit our clients as well as us,” said Nick Seay, President of Beveridge Seay. “Rob has walked a mile in our clients’ shoes. His understanding of their needs and objectives will help us reach new markets and better serve existing clients.”
“I am excited about this opportunity,” Marks said. “Beveridge Seay is a unique firm. The consultants and designers here have the knowledge and creativity of the large branding firms, but provide the personal service, flexibility – and most importantly, cost savings — that only a small firm can offer. For companies to be successful in the current economy, it’s vital that they have a strong brand. But it’s also crucial for them to budget their marketing dollars wisely. This is the added value that Beveridge Seay offers.”