Extending the Brand into the
Online World

Ruby on Rails, Second Life, Flickr, MySpace, Tumblr, Twitter, RSS, Web 2.0: the lexicon of the Internet changes every day. Beveridge Seay can help you focus on the cutting-edge technologies that you can use today — without getting caught up in the overhyped technologies that won’t make it past tomorrow.

Catholic University NCRIC Group, Inc. Howard Hughes Medical Institute
JTL Tyson Towers Vint Hill Saab
Esso Brand Guidelines Exxon Brand Guidelines Health e-Lunch Kids
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Concept Mapping

It’s time to think seriously about web content. Today’s websites can include millions of pieces of content; everything from marketing copy and photos to videos and Flash applications. Beveridge Seay has worked with clients as diverse as Intel and AARP to reconceptualize and reorganize large, complex websites.

Project Architecture

In the Web 2.0 world, a website alone isn't enough. Beveridge Seay takes a high-level view to help you implement solutions across all kinds of interactive technologies, from RSS feeds to social networking. Given all of the new technologies out there, we believe that comprehensive planning is necessary for you to achieve your brand goals.

Technology Consulting

Since 1995, Beveridge Seay's work has spanned a wide range of technologies. Our technical consulting experience includes all kinds of development platforms (such as Java, ColdFusion, Flash, and Ruby on Rails), content management systems (such as Interwoven and Mephisto) and blogging technologies (such as TypePad, WordPress, and Joomla!).

SEO and Usability

Good search engine positioning can’t be grafted on to a poorly architected website. That’s why Beveridge Seay builds websites from the ground up to be both highly usable and findable on all major search engines. We also partner with other SEO and usability specialists like Target ‘Em and Strategux to ensure that your website provides an optimal experience for your users.

Software and eCommerce

For many of our clients, their website is more than just a marketing piece. Beveridge Seay has in-depth experience designing comprehensive, easy-to-use interfaces for web software and e-commerce systems.

Research

Getting to the root of your branding challenge may require more than meetings and conversations. Beveridge Seay can assist you in mapping your brand strategy through comprehensive research. Whether you're looking for ethnographic, demographic, or competitive analysis, we can help.

Online Campaigns

The power of information technology allows you to communicate with your audience quicker than ever before. Beveridge Seay can quickly get you up and running with promotional blogs, viral flash promotions, and other online promotions to get your message out there where the audience is.